lipflip – Samsung has announced a major expansion of its home audio portfolio ahead of CES 2026, introducing two new WiFi speakers alongside refreshed soundbars enhanced with AI-driven features. The additions include the Music Studio 5 and Music Studio 7 speakers. As well as updates to its soundbar range with the flagship HW-Q990H and the more affordable HW-QS90H. Together, these products underline Samsung’s push to blend design, smart features, and immersive sound for modern living spaces.
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Music Studio 5 Focuses on Minimalist Design and Smart Bass
The Music Studio 5 is designed to integrate seamlessly into a living room environment, prioritizing subtle aesthetics over visual dominance. Samsung equips the speaker with a four-inch woofer and dual tweeters. Supported by a built-in waveguide that helps distribute sound more evenly. A key feature is AI Dynamic Bass Control, which optimizes low frequencies to enhance depth while minimizing distortion, even at higher volumes.
In terms of usability, the Music Studio 5 supports voice control, Bluetooth, and WiFi casting, making it compatible with a wide range of streaming services. Samsung positions the speaker as a “gallery-inspired” option that balances sound performance with understated visual appeal.
Music Studio 7 Delivers Immersive Spatial Audio
For users seeking a more premium experience, Samsung offers the Music Studio 7. This model features a 3.1.1-channel configuration with top-, front-, left-, and right-firing speakers designed to create a more immersive 3D audio environment. Samsung further enhances customization through its Audio Lab Pattern Control Technology, allowing finer calibration based on room acoustics.
Like its smaller sibling, the Music Studio 7 includes AI Dynamic Bass Control. It also supports high-resolution audio playback up to 24-bit/96kHz. Samsung notes that the speaker can function either as a standalone unit or as part of a broader Samsung audio ecosystem, offering flexibility for different home setups.
HW-QS90H Introduced as an All-in-One Soundbar
Alongside the new speakers, Samsung unveiled the HW-QS90H All-in-One Soundbar. This model features a 7.1.2-channel system with 13 drivers, including nine wide-range speakers. Its integrated Quad Bass Woofer system delivers deeper bass without the need for a separate subwoofer.
The HW-QS90H also incorporates Samsung’s Convertible Fit design, allowing it to be wall-mounted or placed on a table. A built-in gyro sensor automatically adjusts channel distribution depending on orientation, ensuring consistent sound performance regardless of placement.
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Flagship HW-Q990H Receives AI Enhancements
Samsung has also refreshed its flagship HW-Q990H soundbar with new AI-powered features. Sound Elevation technology improves dialogue clarity, while Auto Volume maintains consistent audio levels across channels for a more balanced listening experience. These updates aim to refine everyday viewing without requiring manual adjustments.
All of Samsung’s latest speakers and soundbars will be showcased at CES 2026, taking place in Las Vegas from January 6 to January 9. The event is expected to provide hands-on demonstrations and additional details about availability and pricing.